SportsCarver is a digital platform to engage fans & understand a fan-base. Our platform builds behavorial insights to drive maximum commercial return.
We build on the natural fan rivalry in the run up to live sporting events. We engage fans digitally on mobiles devices: AR/VR, Micro-fantasy games, Second-screen engagement.
We provide deep insights into the fan-base behaviour to engage with them more effectively, enhance the sport and provide key value to sponsors.
ENGAGE: MOBILE ENGAGEMENT
SportsCarver delivers mobile engagement for all fan-bases. We develop mobile apps that engage your audience, including AR/VR, micro-fantasy games, Fans-Vs-Fans series.
UNDERSTAND: INSIGHTS ENGINE
Use Insights developed using engagement apps to target your audience based on behavior. Target in-app messages, branding and merchandize based on deep understanding of your fan.
MONETISE: BRANDING & UP-SELL
Dynamically adapt the engagement apps to drive monetisation. Target in-app merchandise, branding and rewards directly to identified fans using Behavorial Targeting.
IBM Sports and Entertainment,
“Unlocking insight behind the data generated through millions of touchpoints can provide the opportunity to develop an even more granular understanding of consumer behaviour and sentiment”
Lisa Gevelber, VP Marketing Google. How Brands Can Really Matter in the Moment,
“Nike and EA were quick to recognize the value of creating advertising that doesn't just reach an audience but resonates uniquely in that moment with that audience. If brands can do that—connect with people in the moment, not take them out of it—then everyone's a winner.”
McKinsey , Report: Is Sports Sponsorship Worth It?
"Industry research reveals that about one-third to one-half of US companies don’t have a system in place to measure sponsorship ROI comprehensively"